Online Marketing Leksikon
CPA, CPC, budstrategier, custom audience og meget mere!
Her finder du en forklaring af forskellige online marketingudtryk, som sådan nogle som os godt kan finde på at slynge ud engang imellem.

A
ALT-tekst+
Ankertekst+
Attributionsmodeller+
B
Backlinks+
Black Hat SEO+
Budstrategier+
Brugerdefinerede konverteringer+
C
Call to Action (CTA)+
Call Tracking+
Campaign Budget Optimization (CBO)+
Content+
Cost pr Acquisition+
Custom Audience+
Custom Intent+
Click Through Rate (CTR)+
Customer Lifetime Value (CLV)+
D
Databaseret Online Marketing+
Discovery Ads+
Duplicate Content+
Dynamisk Remarketing+
F
Facebook-pixel+
Facebook Pixel via Google Tag Manager+
Facebook Verificering+
G
Gallery Ads+
Google Analytics+
Google Certificeringer+
Google Merchant Center+
Google My Business+
Google Shopping+
Google Tag Manager+
Google Display Annoncering+
H
Hastighedsoptimering+
I
Instagram Shopping+
Instagram Verificering+
K
Konverteringer+
Kvalitetsresultat+
L
Landing page+
Leadgenerering+
LinkedIn Insight Tag+
LinkedIn Insight Tag via Google Manager+
Local Campaigns+
Local Inventory Ads+
Lookalike Audience+
M
Matched Audience+
O
Omnichannel marketing+
P
Pagetitles og metabeskrivelser+
Push og Pull Marketing+
Produktfeed+
Q
Quality Score+
R
Return on Advertising Spend (ROAS)+
Redirects+
Remarketing+
Return on Investment (ROI)+
S